Why should you choose content marketing for SEO?

Content marketing has been the buzzword of the search industry for the last few years.  It’s a marketing method that’s proving popular and successful for both B2B and B2C businesses and it shows no sign of waning as we head towards 2015. In fact, research published by the Content Marketing Institute in the US shows that 70 per cent of B2B marketers have been producing more content marketing than in 2013 and 69 per cent are working on creating more engaging content. Supporting search efforts is the goal of many of these marketers.

How can you tell if your SEO is the real deal?

Trusting someone to do the SEO for your website is a big deal, after all, if they get it wrong it might affect your rankings or traffic negatively – potentially harming your profits.  Unfortunately, it is all too easy to come across terrifying tales of incompetent and unscrupulous agencies and individuals who don’t treat sites with the care and attention they deserve.

So, how do you know who to trust with your business? Today we’re asking AND answering the question: How can you tell if your SEO is the real deal?

We’re all about the blog, about the blog, no ‘filler’!

We’re often asked what is meant by the phrase ‘content marketing’ and when we are, it’s usually by businesses that want to take their first steps in this field. It’s surprising then that sites that already have blogs occasionally fail to recognise blogging is one of the original forms of online content marketing and as such, provides businesses with a great opportunity to align the interests of their audience and some of their marketing objectives. If you’re thinking about starting a business blog, you’ll be pleased to know the format is equally as accessible to businesses large and small – all you need is a little hard graft and a some carefully curated content.

Discover What’s On in Bournemouth and Poole with our Official 2015 Events Calendar

Bournemouth and Poole are so much more than soft golden sand and crystal blue water; the beautiful seaside towns encompass such a vast array of events it will have you quaking in your sandals. If you’re looking for an idea of what to do in Bournemouth and Poole, this jam packed event calendar features everything from festivals, art exhibitions and parades to fireworks and even a Polo Championship! Every month of the year, Bournemouth Beach and Gardens, Poole Quay, West Cliff Promenade, Bournemouth Sports Club,  Southbourne and many more are hosts to so many entertaining events you’ll run out of excuses to stay in. Residents are seldom bored and visitors can’t help but extend their holidays because of the joy Poole and Bournemouth’s attractions bring to lives.